The international agenda of the issue is represented by materials from diametrically opposite geographical locations and topics. Aleksandar Bogojevski (National Agency for European Educational Programs and Academic Mobility, North Macedonia) will tell about participation of 10 North Macedonian universities in the digital educational exhibition RED Expo, organized by the EEC. Azizullah Arral (Cultural Center of the President of the Islamic Republic of Afghanistan) will tell about the current role of education and culture in the development of public life in Afghanistan.
In the "Featured University" section we present interviews with the rectors of two leading Russian universities at once — N. N. Karyakin (Privolzhsky Research Medical Univer- sity) and I. K. Shevchenko (Southern Federal University) — who will share with readers their views about of the current state and prospects for the university development in terms of improving global competitiveness.
For the second issue in a row, on the pages of the "Education Exporters Club" section, we try to comprehensively analyze the development of the export potential of a university in terms of the mighty trinity of marketing – Promotion, Administration, Design. Olga Bakumenko (HSE) and representatives of the Education Export Center, Nikita Strelchuk and Mikhail Lazarenko, will share their experience and knowledge about university marketing in the digital space. In addition, the expert of the EEC in the field of HR Yulia Maltseva will tell how to increase staff motivation.
The issue is completed with the regular columns: Certified Hostel Register, updated Global Ranking of effective dominance, Global Domination Ranking by Regions.
We wish all our colleagues a successful recruitment campaign in 2021!